I’ve always been fascinated by people—their behaviors, interests, and differences—which naturally drew me to marketing. Interestingly, I stumbled into email marketing about seven years ago. As I delved deeper into this channel, I discovered how intriguing it was to analyze data to craft personalized strategies that provided a positive experience and help brands connect with their audience while achieving their goals.
 
Entrepreneurship has always felt like my path, influenced by a family full of entrepreneurs and hustling lemonade stands, garage sales, and homemade crafts. Shortly after graduating college, my mom and I turned our shared passion for creating natural skincare products into our first small business. My interest in self-care and healthy living has always been at the heart of my journey, and sharing that passion through education or providing safe products to others quickly became a way of life and mission.
 
Today, I combine my deep-rooted values in mind-body wellness with my specialized email marketing strategy and customer database management expertise. This unique blend allows me to help wellness brands unlock the potential of a powerful yet often overlooked marketing channel, supporting their mission while fostering meaningful connections with their customers.